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Online game pioneer Atari introduced on Tuesday the creation of a blockchain division that may seize on the expertise to develop video games and a cryptocurrency that gamers might spend on objects.
Blockchain expertise offers worth to cryptocurrency and different “non-fungible tokens” (NFTs) — reminiscent of digital artworks, images or movies — by making them inconceivable to duplicate.
The corporate mentioned in a press launch that it needed to push its “Atari token” as fee for digital items throughout the content material by itself “Video Pc System” console and different platforms, but in addition third celebration video games and functions.
“Atari may even proceed to judge alternatives in blockchain gaming, NFTs, and blockchain based mostly on-line worlds,” it mentioned, citing “the immense potentialities of crypto and blockchain enabled video games”.
The discharge additionally alluded to the potential for the brand new division changing into an independently-listed entity, although it mentioned that there’s “no assurance any such potential spin-off will happen”.
Atari mentioned it was additionally making a gaming division that may concentrate on “the increasing market of retro gaming”.
The corporate’s licensing division has already gone past the realm of the digital with an settlement introduced in March to construct gaming-themed Atari lodges in Dubai, Gibraltar, and Spain.
Launched in California within the early Seventies, Atari is legendary for its “Pong” desk tennis recreation, broadly considered the primary online game to realize severe industrial success.
The model with its portfolio of greater than 200 video games and franchises was saved from chapter in 2013 by French firm Ker Ventures owned by Frederic Chesnais and American fund Alden.
Atari mentioned Tuesday that Chesnais will relinquish his CEO submit to move up the blockchain division and licensing whereas American Wade Rosen, presently chairman, will take over from his French colleague.
Regardless of disappointing leads to the primary half of the yr, with revenues down 27 % to 7.8 million euros, the share worth has doubled since January 2021, valuing the corporate round 250 million euros.
© 2021 AFP