Excessive-performance blockchain ecosystem Zilliqa has invested in XCADEMY, described as a web based and cellular YouTube academy. The funding is a part of a partnership the place Zilliqa and XCADEMY plan a blockchain-based influencer economic system, permitting content material creators to monetize their content material and incentivize person engagement by tokenization.
XCADEMY is predicted to make the most of Zilliqa for the creation of a token economic system by permitting content material creators to launch their very own native tokens on the Zilliqa blockchain. The partnership hopes to permit influencers to reward and incentivize their viewers straight on YouTube at video playback and through engagement occasions.
Colin Miles, Co-CEO and Chief Business Officer of Zilliqa, mentioned the way forward for the blockchain ecosystem rests on progressive initiatives that may bridge the hole between the business and people exterior of it:
“XCADEMY’s enterprise mannequin is a strong instance of how blockchain-as-a-service goes mainstream, serving to individuals exterior the crypto and funding realm with their enterprise and brand-building efforts. Given its real-world usability and the sheer variety of content material creators on YouTube, we count on this to generate quite a lot of exercise on our blockchain and welcome a large number of recent Zilliqa-powered tokens.”
Oliver Bell, XCADEMY founder, mentioned he has seen first-hand how the Zilliqa staff has developed a platform that may scale as required with mass transaction quantity.
“Selecting to work with them got here naturally to us at XCADEMY as we leverage blockchain to unravel a serious downside throughout the content material creator area whereas in flip, driving utility of the platform. We see a novel alternative to bridge the hole between cryptocurrency and the true world, as a result of mass attain of XCADEMY’s influencers and past. Widespread adoption is the true check for any rising expertise — XCADEMY gives mainstream audiences with the power to have interaction with blockchain with out even realising it.”
In 2019, Zilliqa grew to become the primary public blockchain platform to be constructed on sharded structure, with sensible contracts written within the platform’s programming language, Scilla.